Genan’s vision is to recycle scrap tires in the environmentally and economically most beneficial way. We believe that all output from the recycling process should be used in high-value applications – not incinerated. At Genan, intensive, ongoing product development focuses on identifying alternative applications for the textile fiber fraction – that accounts for 10% of the total output from Genan plants. As sustainability is a core value at Genan, we aim to ensure that the textile fraction is used for eco-friendly and economically beneficial purposes. Textile fibers from scrap tires are proven to have excellent insulation properties compared to e.g. stone and mineral wool. New product applications are on the drawing board and in the test phase.